The media brass have gone mad with ratings joy as people are locked in their houses. No need to pay out sports content contracts because no one is playing. It's a huge payday for media. It's like 9/11 plus missing Malaysian airliner that can go on for months.
The problem, however, is that they are soon going to be confronted with an ugly reality of the business world, which is that customers have stopped paying, demanded 120 days (or more), asked for forgiveness of outstanding amounts, and ordered a cessation of work on all projects. The velocity of money has completely stopped.
These slow rolling techniques and cost cutting measures are absolutely going to decimate the media companies. They just don't know it yet. I predict that once the media brass hears that ad rates have plummeted because the OEMs have stopped making cars, airlines aren't flying, cruises aren't cruising, hospital groups are bleeding money because they have terminated all elective procedures, restaurants aren't serving meals, bars aren't pouring Budweiser, banks are totally sideways on mortgage portfolios, etc. these media folks will have an epiphany about how their bills get paid and start to say "hey, the worse we make this sound, the worse off we are" and there will be a drastic change in media sentiment.