I have a different relationship to ISU than many on here...I am a Hawkeye fan by choice (mid-20s), not by birth, so I have not had a childhood of rooting against the Cyclones. I had a good friend who coached for them before I even became a Hawkeye fan, so I used to have a rooting interest. I am not going to tell anyone else how to feel since my situation is much different than most. But...
I hope I don't see much of the "this is their super bowl, and we don't even consider them a rival" crap this week. That just sounds so much like the drivel that is being spewed by the Nebraska fan base towards Iowa right now, it would be very disheartening to hear the same garbage coming from us.
This game is HUGE for Iowa. They are absolutely a rival, and the last 2 years have been white-knuckle affairs. We are playing a top-25ish team on the road, and we will probably be underdogs. Bragging rights are on the line, as well as pole-position for a loaded in-state 2021 recruiting class.
Iowa lost all of their games like this last year (i.e., games with big implications that they went into as slight underdogs). TIme to turn it around. They are a big rival, and hopefully we can put together a dominant performance for all of CFB to see.