Iowa has the money but doesn’t want to invest it in MBB. In what world does Indiana have more money than Iowa’s athletic department? Football tips the scale to iowa and Iowa will continue to put their lions share into FB. But they have the money to invest. They have the money to buy a coach. They don’t have fan buy in and based off first swing and miss, sure doesn’t seem like they see getting a top coach is a priority either. That blows my mind because there is untapped revenue if it’s done right. I imagine Beth doesn’t have enough to sell. Being at the bottom in every metric that matters in attracting a coach likely means we need to tamp the enthusiasm.
Take the school that just beat us for the coach. Indiana MBB generates a B1G high 31 million and their ticket sales this season was over 15 million.
Iowa hasn’t generated more then 4 mil in ticket sales since 2005. Quick math, that’s a lot of zeros of potential revenue they flush down the drain every year. Beth needs to hit a home run to bring back the fans, so far the outlook is cloudy.
She needs to get Mcollum.