I paid for 247 for a couple of years and rather enjoyed it. The paid moderator of the site was really good...responsive to individual posters, good research on recruiting, expanded his coverage in basketball, but kept up well in football. However, he left 247 several months ago and they have not hired a new mod. Plus, they have not been very responsive to members of the site about when, or if, a replacement will be hired. So, I told them I would let my subscription run out (I think its about $100 a year) in November unless they have someone on board. I am retired and have a fair amount of flexibility on my time so I really did not mind paying for the site.
I originally went to 247 as a non-paying visitor. You could post, etc. but could not access "premium" information. My primary reason for going there was that there was so much childish behavior on Hawkeyenation at the time that I just had a belly full of it. That is NOT a criticism of Jon, or most of the posters, but I even received some pretty severe insults and criticism for what were very innocent posts about my views. The posters on 247 are actually very easy to interact with and have some really good insights into Iowa sports. And, yes, they do express opinions that I may not agree with, but generally, it is done with a sense of humor and focuses on facts.
Now that HN has added the recruitment angle to the mix, plus some additional articles that are really high quality, I spend most of my time here. I still get annoyed with some of the back and forth that gets personal, but I don't see as much of it and I have learned to ignore most of the junk. Now a big fan of HN.