I understand what the chairman is saying about catching heck for picking a lower rated team over a higher rated team. But if that's the only criteria there is, then I would suggest that they edit their statements that essentially say the opposite of what the chairman just said. In the Rose Bowl selection process for the B1G, it says the Rose will "generally" select the highest rated team from the final CFP poll, HOWEVER, things like division titles and length of time since last Rose Bowl will also factor in.
Look, if they aren't going to factor in at all (like it appears the chairman is saying in this article), then remove those caveats from the selection process description and just say, flat out, that you're taking the highest ranked team.....period.