Offensive plays run, by game:
vs. Tennessee Tech: 59
@ Iowa State: 72
vs. Pitt: 81
vs. UL-M: 67
@ Penn State: 64
vs. Northwestern: 50
vs. Indiana: 58
This Iowa team just doesn't run many plays, averaging just over 64/game with a 3 OT affair. Nebraska is averaging over 70; I don't even want to look at how many plays Northwestern is running. If anyone has historical data on how that compares to other years, I'd be fascinated to see it. I just can't remember a team that is so good offensively but barely runs any plays. It's this weird combination of having a ton of big plays, giving up long drives on defense, and having too many 3-and-outs. It's not that we're punting a lot (second-least punts in the league with only 23 through 7 games (!)), it's that we seem to either march right down the field or do nothing. Very little middle ground there.
Here's another key stat: we are last in the league in rushing attempts. There just aren't a ton of carries to go around. And it's not because we're pass-wacky-- we're second in the league in total passing yardage, yes, but only 6th in passing attempts per game.
So I realize fans want to see other RBs, more throws to the TEs, etc., etc. But the reality is that this team just hasn't run very many plays, and until they do, they aren't going to be inclined to go very far beyond their bread and butter (McNutt, Coker, and Davis).
Here is Norhwestern's stats on plays/game
2011 - 75 (through 7 games, 92 plays against Iowa)
2010 - 72
2009 - 80
2008 - 73
2007 - 78