Again, if it was so entertaining then why don't people in local communities go watch the games. There are three games per arena over two days. I have gone to a regional. Coincidentally, Iowa was one if the teams, before I was a fan. They are not that expensive, when you consider the fact that you get to see four games. And still people don't go. Sorry, but this can't be reasoned away just because of the economy. It has been this way in good times and bad times. People just don't consider these games worthy if their entertainment dollars.
Yes, there are buzzer beaters and upsets. This makes the last 2 minutes of every game
exciting. But people just don't want to shell out the cash to watch the whole game. Also,
the television ratings are not that great- particularly on the coasts.
It works for TV, because the odds are if there are that many games being played at one time that the network will be able to find something compelling.