I don't know when you were a student, but before they moved to their current location, the students were on the west sideline from the 35 to the endzone (or so). They weren't in the corner. Those were great seats for the students. It put them close to the field (without the gap of the endzone) so the noise was unbelievably loud for the opposing team.
Now those seats go to people who pay a donation, show up late, leave early and sit on their hands the entire game. Meanwhile, the students are in the SW corner, farther away from the playing field than they have ever been.