Re: Home > Sports > College sports ESPN's 'lowball' offer triggered Big Ten expansi
Great quotes for those jealous haters that said the BTN would fail...
Delany had warned ESPN officials that without a significant rights-fee increase, he would try to launch a new channel that would pose competition both for TV viewers and the Big Ten's inventory of games: the Big Ten Network.
"He threw his weight around," Shapiro said in a telephone interview, "and said, 'I'm going to get my big (rights-fee) increase and start my own network.' Had ESPN stepped up and paid BCS-type dollars, I think we could have prevented the network. In retrospect, that might have been the right thing to do. Jim is making a nice penny on that."
Said Delany: "If Mark had presented a fair offer, we would have signed it. And there would not be a Big Ten Network."
The BTN, profitable in its second year, doled out about $7 million to each Big Ten school in 2009-10. Without that chunk of a $22 million per school TV revenue distribution pie, the conference might not have had schools such as Nebraska thirsting for an invitation.