HawkeyeMike23
Banned
I don't look at this just from the perspective of six games. It becomes a guessing game trying to balance these divisions. So why try? A simple east-west split preserves all the traditional rivalries, keeps things simple and gives the divisions instant identity that the Big Ten can market effectively.
For one reason why a straight geogrphical split isn't always the best look at the B12. The divisions basically became separate conferences with none of the B12 South teams really caring about teams in the north. You want fans to care about what is happening in both divisions. What instant idenity do east-west divisions give the B10?