the creativity behind mailings

That's a cool way to catch a few recruits attention. What's next? Probably personalized sound cards, like the ones that you open and it plays a certain song/jingle, or a recorded message. Can you imagine getting a card with a recorded message from KirFer!? Cooooolio.
 
Does this really work? Any high school athlete in an art class is making SI covers of himself these days.
 
https://twitter.com/JonHolland_COO/status/461662435804725248/photo/1

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It is something unique that sticks out in a recruits mind. I see a lot of Hawkeye recruits posting pictures of their mailers on Twitter, etc. but I don't know if it has helped Iowa land any of them yet. Also, we could get things like this done 20 years ago for little league pictures. So, it's nothing new or groundbreaking.
 

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